Web Development

Website Development

Custom Websites Built to Convert and Last

Fast, mobile-first, fully owned websites and web apps - built to turn visitors into customers, not just to look nice. From a sharp brochure site to a custom web application, with clear pricing and AI-accelerated timelines.

Key takeaways

  • A brochure site typically runs $900-$3,000; a content-rich business site runs $2,500-$7,000 with a freelancer.
  • Site builders fit the lowest budgets. Custom wins on speed, ownership and conversion, and AI narrowed the cost gap.
  • Timeline is driven by scope and content readiness, not by the code: a brochure site can ship in days.
  • Performance, SEO, accessibility and Hebrew RTL are built in from the start, not bolted on afterwards.

What I build

  • Custom marketing sites and landing pages
  • Business sites with a CMS you can edit yourself
  • Web applications - logins, dashboards, custom logic
  • Performance, SEO, and accessibility built in
  • Bilingual / RTL (Hebrew + English) support
  • Conversion-focused design and clear CTAs
  • Online stores and booking sites connected to your systems: Priority, Morning, Israeli payment providers, couriers

What it costs

Brochure website

$900 - $3,000

Days to 1 week

A few pages, contact form, mobile-first, SEO basics

Content-rich business site

$2,500 - $7,000

2 - 4 weeks

CMS you edit yourself, blog, bilingual Hebrew and English

Ranges exclude VAT and third-party costs. Every project gets a fixed quote after a scoping call. All pricing · The full guide

Projects I built

How it works

  1. A short scoping call

    What hurts today, what you already use, and what "done" looks like.

  2. A written fixed-price quote

    Scope, price and timeline in writing, approved before any work starts.

  3. Built in stages, on your real data

    You see a working first version early, not a demo at the end.

  4. Handover with documentation and monitoring

    You own the code and the data, and a support window follows launch.

Working with me from the US or Europe

  • Most of my client work is for companies in the US, UK, Germany, the Netherlands and Australia.
  • Calls are in English and scheduled in your time zone. My working day covers most of the European one and the US East Coast morning.
  • A fixed price in US dollars, agreed in writing before any work starts.
  • Pay me directly, or hire me through Upwork if you prefer to work through a platform.
  • You own the code and the data, with documentation and a support window after launch.
See my Upwork profile

Guides on this

Practical guides from real client work.

How Much Does a Business Website Cost in 2026?

How much does a business website cost? A clear 2026 price guide by website type, what drives the price up, one-time vs ongoing fees, and scoping to budget.

Custom Website vs WordPress: Which Is Right for Your Business?

Custom website vs WordPress, decided honestly: control, performance, security and ownership weighed against budget and self-editing, plus where AI changed it.

Custom Website vs Wix (2026): Honest Comparison for Small Businesses

Wix wins on speed and budget; custom wins on control, SEO, and long-term value. Here is the honest trade-off every small business owner needs before deciding.

Shopify vs Custom Website: Which Ecommerce Store Should You Build?

Shopify vs custom website for ecommerce: an honest look at fees, customization limits, data ownership, and when each one is the right call for your store.

Website and Automation Maintenance: Why Upkeep Matters (and What It Costs)

Websites and automations both quietly break over time. Here is what website maintenance really covers, honest cost models, and how to choose DIY versus managed.

Freelancer vs Agency for Your Website: Who Should You Hire?

Freelancer vs agency website: a clear breakdown of cost, speed, communication, quality, and ownership, plus when an agency is genuinely worth the premium.

How Long Does It Take to Build a Custom Website?

How long does it take to build a website? Realistic timelines by site type, the phases involved, what speeds it up or slows it down, and how AI compressed it all.

Do You Still Need a Website in 2026 If You Have Instagram?

Do you still need a website in 2026 if you have Instagram? An honest look at what social can and cannot do, who owns your audience, and when a site is worth it.

What Actually Makes a Website Convert (Beyond Looking Nice)

What makes a website convert? The factors that actually move conversion: a clear offer, one CTA, speed, mobile, trust signals, and low-friction forms, with real benchmarks.

See all guides on this topic

Frequently asked questions

How much does a website cost?

A brochure site typically runs $900-$3,000 and a content-rich business site $2,500-$7,000 with a freelancer. The full cost guide below breaks it down by type.

Custom or a builder like Wix/WordPress?

Builders are fine for the lowest budgets. Custom wins on speed, ownership, and conversion - and AI has narrowed the cost gap sharply.

How long does it take?

A brochure site can ship in days; a business site or web app in a few weeks. Scope and content readiness drive the timeline.

Sources

Official documentation you can verify the claims on this page against.

Let us scope your project

Tell me what you need and I will give you an honest scope, price, and timeline.